DRIVE Whitepaper on the Digital Future of Local Newspapers

To ensure comprehensive local journalism remains viable in the future, newspaper publishers must develop new digital offerings to engage the younger generation. This requires not only new journalistic formats but also the extensive use of digital technologies and artificial intelligence, as well as cross-publisher collaboration. Rethinking Local Journalism According to the authors' assessments, publishers [...]

2025-03-11T12:28:47+01:0014. February 2025|Data Science, Uncategorized|

Highberg Whitepaper: Empowering Editorial Excellence – Strategies for Sustainable Change

The media landscape is changing rapidly, and staying ahead is crucial. Our latest whitepaper "Empowering Editorial Excellence: Strategies for Sustainable Change" provides essential insights and practical strategies to enhance your editorial processes. Discover: The importance of change and its challenges Key skills for sustainable editorial teams Proven strategies for successful transformation Download the whitepaper [...]

2024-09-17T17:41:36+02:003. September 2024|Data Science, Uncategorized|

Highberg Whitepaper: User Needs in Daily Editorial Work

DOWNLOAD the whitepaper HERE: Whitepaper User Needs in Daily Editorial Work We recently conducted an insightful study on understanding and addressing user needs in digital journalism. Our latest whitepaper, "User Needs in Daily Editorial Work," shows how publishers can boost engagement by 125% and subscriptions by 75% by aligning content with readers' interests through [...]

2024-06-11T10:59:35+02:006. June 2024|Data Science, Uncategorized|
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